HOW TO PROFIT WITH GLOBAL RESORTS NETWORK IN 5 SIMPLE STEPS

November 26th, 2008 Eliza Mc Namara Posted in marketing tips | No Comments »

by Eliza Mc Namara

People often ask me: “What’s the best thing I can do to profit online ?”

I’ve never been one to beat around the bush so I say, “Do you really want to know or are you just asking!”.

At this point they might say something like, “What’s the secret?!”. I tell them that there is no secret! I tell them that they need to provide value before they can expect people to give them money! It sounds like common sense but I’m still amazed at how much people will do without educating themselves first. They want results and they want them now. They don’t want to learn they just want money…now! I try and tell them “It doesn’t work that way! You have to be willing to spend $100 on the odd course to add to your knowledge so you can have something to teach people that buy from you, you have to build your value so you can be attractive to your buyers.

Do you think that when I first started out anyone cared about who Eliza Mc Namara was? Of course they didn’t! Why would they? People are focused on themselves, WIIFM short for What’s In It For Me is the catchphrase of this century….. That’s why you’re better off promoting other peoples products when you’re just starting out…

Now I’m certainly not suggesting you buy every Online Top Tips Secret Course tomorrow! But what I am saying is that it pays to invest in your education.

I would recommend spending about one hour a day learning how to market and then spend the rest of your time IMPLEMENTING!

So the topic I’m going to cover today is “How to Profit With Global Resorts Network in Five Steps”.

1) First of all, you’re going to choose a way to market yourself and your knowledge, even if you think you have none…

It sounds simple doesn’t it? Unfortunately, this is where most people get lost in a flurry of endless useless activity.

They get lost in all of the information that is out there. They don’t spend enough time implementing, but spend too much time choosing a method that’s “perfect”, then when it doesn’t market itself they wonder why they haven’t made any money! Then they’ll say it didn’t work!

IT doesn’t work YOU work! YOU have to market it. You have to put in some kind of effort before you call something a scam and say that “It doesn’t work!”.

So when you’re choosing a way to market, don’t get caught up reading reviews from people that were too lazy to work. They call everything pointless because it will always be pointless for them. They get mad about that and instead of making an effort to actually promote something of value, like a blog telling people how to do something they’ve just mastered, they’ll charge you $25 to read their special report on “What Your Upline Won’t Tell You!” Ann Sieg fans beware!

At this point, I also feel that it is crucial to mention that promoting your own products is probably not a good idea if you’re new to internet marketing, or if you haven’t made any money from it yet!

Selling your own products takes a lot more time, energy and money and as a newbie you’ll be hard pressed to create something that people will actually want to buy, so take note! It’s not the same as producing a video on time management.

A lot of people get all emotional at this point and think that something’s great because they created it!

Don’t trust yourself until you have made some real money! You’ll be thanking me later when your experience promoting others’ products puts you in a position where you can sell an E-book and some Recordings for $97 and sell 100 to your list just by sending out one email. Your list will grow naturally if you follow the steps provided in this email. You’ll also feel confident charging such a price because you’ll know that the value you’re providing is worth FAR more than $97!

Ideally you would pick two programs that you would feel comfortable talking about in depth. Companies that you can be passionately and genuinely enthusiastic about. This point is crucial because your job is going to involve you talking about them A LOT, so do your research and take your time until you find something that suits you personally. I found that Global Resorts Network was perfect for me because I LOVE travelling, I am living in Australia at the moment… Off to Vanuatu next year…

Don’t be tempted to skip this point and just pick the first thing that catches your eye! If you get stuck, take some time out from your computer for a while, sit down with a pen and a piece of paper and write down what your main interests are so that you can look for a product that complements your true nature. Take some time because it will pay off handsomely later :-) Plus you want to make sure you come across as congruent.

I feel passionate about promoting Global Resorts Network and Lgn Revolution because I love travel and all the other fabulous re-sell rights I get with Lgn Revolution. I do well promoting these companies because people sense that I believe that what I’m promoting is valuable. If you believe that what you’re promoting is valuable then the only thing that could possibly block you from achieving financial success online is laziness!

So after you’ve done some thinking and you’ve worked out what you’d like to promote, you need to ensure that you have at least two different price points. This is crucial because some people will want to be in a high ticket program ($1000 commissions) and others will have a negative attitude to making high ticket commissions because they don’t have money and they can’t imagine themselves or anyone else having any! This attitude turns them away from Global Resorts Network.

GRN has a joining fee of $1500 or $3000 if you want the product too, however, if you don’t want the product you can just join as an affiliate for $100 and this caters to the lower end of the market whilst still giving them the opportunity to make $1000 commissions on their front and back line sales :-) I would still recommend having a lower priced product too for $200 or so, that way you’re completely covered and you can cater for those who either cannot afford the high ticket programs, or are stuck with their negative thinking (as mentioned previously). After they join you in your lower priced program and get to know you they may get over their fear of promoting a higher priced product and join you in your high ticket program.

2) By now you should have your two different products to market and you can move on to the fun stuff which is “Branding Yourself” :-)
Branding is crucial in this industry and is becoming more and more important across the board in all industries as time goes by. It is about building relationships with others. Branding yourself makes people feel like they know you. When they feel like they know you, they trust you, and selling is all about building and keeping trust. You’ll need to deliver valuable content to them consistently, beginning with a free email course that you can set up via your auto-responder. There is a lot of debating going on about how often you should mail your list and I would recommend no more than once a day, as less is more sometimes - especially if you find yourself doing it for the sake of doing it! Have a day off here and there to keep your messages and videos useful to your customers. My motto is: “If it doesn’t give people value as soon as they read it, whether emotionally, spiritually, physically or financially, then DON’T send it! As long as you’re delivering valuable content that they can put into practice immediately in some way, shape or form, then they’ll always be happy to receive emails from you :-)
Then you can get started with your videos, articles and an E-book or free report that you have the rights to or have written so that you can offer it to people on your capture page. You can get one from clickbank if you’re stuck. When they sign up to your auto-responder they get to download it. This helps build your value and their trust in you. That way, they will hopefully want to buy from you later, which is the whole point! So it’s worth making an effort here my friends :-)
The very first thing you need to do is set up a capture page with your name as the url (ie: the website address), and get a good one that will let you set up lots of sub domains because you’ll need lots of them!

I personally LOVE Host Monster. Their customer service is just out of this world! When I was a newbie they spent hours on the phone helping me out. Here is the link: www.hostmonster.com/track/successonline/ For my autoresponder, I use Get Response. Here is the link for that: www.getresponse.com/successpass There are other autoresponders you can use, however, Get Response and Aweber are right up there as being the best. Here is the link for you to sign up with Aweber. aweber.com/?305117

So, just to give you an example, if your name is “Jane Doe” you would set up www.JaneDoe.Com if it was available, to use as your main capture page. You would have a little blurb on there about yourself and what you have to offer people should they join you in your business. You can include a video of yourself here too.

Just be yourself in your videos and let your true personality shine through :-) At the end of the video you’ll be telling them about what training you have to offer with what programs and why signing up with your team will benefit them more than any other team within the companies you’re promoting. Really emphasize what you feel YOUR unique selling point is.

3) Once you’ve done that, you want to make sure that you provide training that you hold personally AT LEAST once a week at vereconference or wherever you can for FREE, in addition to any training your group provides. This helps to brand you as a leader and even if you don’t feel like talking on your own for an hour, people will type questions into the box where they can communicate with the lead speaker by typing and that will give you a constant stream of relevant topics to discuss if your mind isn’t full of them already! Which it should be by now if you’re learning from all the successful marketers that are out there! If you think that you don’t know enough people or have enough people in your downline to do this DONT WORRY! Just do it and THEY WILL COME! It may take some time but eventually word will travel and you will be packed! Have an open mic to make it easier if there are less people.

4) Now you’ve done that, you need to start recording videos, you might think, “Oh no I’m not attractive enough or some other rubbish! But the truth of the matter is, no one cares if you’re 55, 75, or 19! It makes no difference. All they care about is what you have to offer them and how you’re going to help them get what they want - money! That is what’s on their mind! Not the spot on your chin! Or the bags under your eyes! So you need to record as many videos as you can that provide value for people and help them with an immediate problem they’re having (eg: posting blogs or how to set up a auto-responder… you get the idea!).

If you feel as passionate about self improvement, as I do, that attracts a huge targeted market because most of them love online marketing! Upload the videos to TubeMogul.com or traffic geyser www.1shoppingcart.com/app/aftrack.asp?afid=864254 because it does it quicker and blasts your videos out to different networking sites for you! This saves you the time it would take you to upload your videos to each site manually - and time is money!

Traffic Geyser gets me a lot of traffic and gets me to the top of google within a mere few hours! You can get a FREE 30 day trial by going to this link www.1shoppingcart.com/app/aftrack.asp?afid=864254

Once you have decided on the products to sell, set up your capture page, started your free training and recorded your first set of videos and have them on lots of different networking sites, you’re going to need to start writing articles and blogs.

When writing articles you have to be very careful not to advertise unless it happens naturally, because you should be seen to be promoting your knowledge not the product you market! It sounds contradictory but you’re building awareness of your value as a person who can help people to get what they want. Writing articles takes time, but like videos, they will last for years if not forever! Make sure people feel like they know you and want to be associated with you. Every video article and blog should be seen by you as a vehicle that gets you closer and closer to making money and helping others to do the same. The more people get from you, the more you will get and the more you will want to give. Give and you shall receive they say! It’s SO true :-) So if you want to write a good article that gets you results, cover a topic that will help people to make money or feel better in some way and make it interesting and informative so that it spreads across the web like wildfire…. Over the coming days, weeks….months as your online presence g-r-o-w-s…:-)

5) Now we’re going to get you blogging! Blogging is a lot of fun! You can express your views and impart your knowledge and get free exposure for yourself and the products you market for free so pay attention!

First and foremost you have to remember to link. Link to other resources and blogs that you like to read and that are related to your topic. I’ve noticed that if you become a regular on someone’s blog they tend to become a regular on yours!

Also remember the power of keywords and phrases. Take some time to think about which search terms will point people to your products and services. Use tools like Wordtracker at www.wordtracker.com to explore which search terms your potential customers might use to find you. Then you’ll want to write a blog with one of those terms as the title. As you write, think of how you can impart value to the reader. Use the same techniques that you use when gathering information for a video or article. Read other popular blogs to get an idea, or maybe watch a few popular videos on the topic you want to write about, and tie your content into theirs. If you can, find a very popular video or article that has over 1000 views and then expand on what they had to say, almost as if you’re finishing a soap after the frustrating “To Be Continued” sign comes up at the end! lol That often gets you a lot of traffic because you’re filling in the gaps for people :-) They really appreciate that!

For more ideas on how to blog you, can run off to Amazon.com and pick up a copy of Blogwild by Andy Wibbels.

6) Last but not least, we’re going to get your pay per click campaign set up.

Now there are three ways of doing this…

You can use a pay per click agency - just go and type that into Google, or you can do it yourself. A lot of pay per click agencies won’t charge you more than a couple of hundred dollars to join up initially so it’s worth using one if you want to. If you need help finding one then I can point you in the right direction :-)
Otherwise, read something like Google Adwords by Perry Marshall or pick up a copy of Adwords Cpm scanner from here: www.Adwords180Scanner.com

A word of warning though! Be careful with google adwords if you don’t know what you’re doing it will eat you alive, and empty your purse in the meantime instead of filling it up…

We now have a system that does your google adwords campaign for you, it’s better than the Reverse Funnel System and cheaper too. For more details on how to get it all set up you can contact me anytime on skype: Elizaelizaelizaeliza

Whatever you do, TAKE ACTION! Because nothing happens until something moves!

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Instant Software Riches: Honestly?

November 25th, 2008 Jan Mayol Posted in SEO | No Comments »

by JR Mayol

The market of people who are looking to start an Internet business is vast. There are countless numbers of entrepreneurial minded folks who are looking to start their own business and begin earning more money through their efforts. The difficulty that many of these people have is coming up with new ways to earn enough money to sustain their business.

Typically, what you will find online for business people who are looking for a new approach to an Internet company is the same old informational products. These programs have been successful for some with their ebooks and other products that teach consumers how to market online. The informational products will help you to use the techniques for driving traffic that have been successful in the past.

What started out as a great idea, has quickly become overrun with a huge number of people who are all doing the same thing. If you are looking for a new niche that has not been done online over and over, you will have a great deal of trouble finding it. This has opened the door for a new and fresh way of doing business online.

The Instant Software Riches program gives a new business person the opportunity to sell a completely different product to the people who are already conducting their business online. The program is about selling a real product that people need when they are working online and that product is effective and helpful software. This could become the next big thing to be sold online and many people will be able to profit from the new product.

This program does not require the business person have the ability to program. The program gives people software programs as well as helps them to find programmers who will create the new programs that are needed by the businesspeople who are currently working in the Internet field. This program will also help people learn how to bring the programs to the marketplace where they can begin to sell them.

The program offers a great deal of information for the new business person. You will also find that your initial investment is relatively small in comparison to what you will receive. There are actual programs in the program that you can use to begin selling immediately.

This is also a great way to get a business online that has not been overdone by every other Internet marketing business. You should take the opportunity to get in on this great new method for making money online while it is still a young market. When the program begins to become more popular there will be more and more competition in the market.

It is not easy to market information anymore. There has been some real growth in the area and there are literally millions of people who are selling the same products. When you use a new approach to your Internet business, you will find that your product sells much better than the informational products that are currently available everywhere.

There is one principle in the business world that should be paid attention to. That is when there is a need in the market, there will quickly become a product to fill the need. When you are selling the software that other businesses need, you will be filling that market.

This particular program is a good way for those who see the writing on the wall for the informational products and realize that a new approach is needed. It is also a good idea for those who have tried the other methods and have not been able to get off the ground and find the success that they are after. When you are looking for a new approach for an Internet business, you will have take the time to look at some additional programs and try something new.

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Healthy Tahitian Bliss

November 24th, 2008 TomO\'Riordan Posted in marketing tips | No Comments »

by TomO\’Riordan

Everyone wants to stay healthy and will do so at any cost now a days but what can doing all of these drastic things do to your body? Does anyone stop to wonder about all of these diet pills and drinks that are supposed to make you loose weight? What exactly do they do to your body and are they healthy? Some may claim to be but the majority of them don’t really seem to be so healthy for you.

Tahitian Noni Juice is a tonic. It is a natural product that brings you almost instant, positive effects. Itas good for your body. It builds your strength and stamina and helps you maintain a steady level of energy. In addition to giving you strength and stamina, Tahitian Noni Juice helps build your immune system to keep you healthy.

Just the benefit of having more energy makes Tahitian Noni Juice worth itas weight in gold. Just imagine having the stamina to take care of everything you need to in a day without tiring. In addition, you will be able to persevere through all of your daily duties with a clear focus and finish with a steady level of energy. This is in sharp contrast to the massive letdown you would experience when the energy runs out with diet shakes and pills.

Using this natural, beneficial dietary supplement will help you to make the changes you need to start and maintain a healthy lifestyle. One of the many advantages of Tahitian Noni Juice is the fact that it is a low cholesterol product. Diet shakes simply cannot say that. Most of them actually increase your cholesterol level. Tahitian Noni Juice also supports heart health. It gives you energy without increasing your heart rate. This is a claim that diet pills cannot make. These two terrific benefits alone, put Tahitian Noni Juice head and shoulders above its artificial competition.

You may not realize that a lot of diet products actually increase your cholesterol levels. Additionally, they tend to increase your heart rate - sometimes to the point of producing anxiety attack-like symptoms. Of course, this is never good, but it is especially unwanted in the midst of an already hectic and stressful workday. Imagine experiencing this kind of symptom while you are working out! This could be frightening or even dangerous.

Tahitian Noni Juice wonat do that. It is simply a natural supplement that helps even out your energy level while supporting your immune system. This gives it the added bonus of helping you fight off illnesses like colds and flu. Surely anyone would be grateful for this benefit during the cold and flu season and anytime.

So instead of being shot with a virus that might give you the flue just as easily as keeping you from having it, build up your immune system naturally with Tahitian Noni Juice. Itas the big product in a little bottle that helps you without hurting you!

By far this is the best product out there because it helps boost your immune system, prevent bone metastasis, and is a great antioxidant. Who could ask for anything more than that for everyday help fighting the harmful environmental effects on your body. There is nothing superior to this wonderful juice and everyone is grateful for the benefits of Tahitian Noni Juice.

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Building a Membership Site? Choose the Right Hosting Company

November 23rd, 2008 Lin VanFleet Posted in SEO | No Comments »

by Lin VanFleet

Having a successful membership website is impossibility unless you have a hosting company that offers you the right tools to conduct the day to day operations of your site. Does the prospective hosting company provide you with tools such as the ability to create forums, set up an ecommerce site, consult, develop content, community development tools, recurring billing modules, and access level controls? These may be necessary depending on your needs, but that’s not all you will need to build and run a membership site.

MySQL, PERL, CGI, SSI, CRON, Curl, FrontPage, PHP scripting tools, Python, GD and ImageMagik, which allows you to create streaming videos and music are a few basic programs that come with most webhosting packages. If these are not listed on the hosting company’s sales page, either move on to another company or send an email asking for clarification.

Everyone needs email - and especially membership sites. You will need one for the admin, support, information, etc. So don’t overlook your email needs. Your hosting package should also come with auto responders, mailing lists, mail forwarding, web mail, Spam control, POP3, IMAP, and SMTP.

Does the hosting company provide you with a control panel? Cpanels usually offer you Hotlink protection, Fantastico, management of Search Engine submittals, and error pages. Fantastico is a commercial script library that automates installation of about 50 scripts including instant blogging software, portals, PHP, Nuke, Instant Chat, Forums, counters, FTP, and so on.

Password protection is a must. After all, if you are running a membership site you don’t want just anyone to be able to access it! Make sure the host you are looking at offers password protection of folders via the cpanel and via .htaccess.

Also make sure you have tracking statistics available. Tracking statistics often include raw log or other access such as Awstats. Error logs and analogs are provided as well. While this feature will not make your site run any better, it will help you to improve it when you know what’s going on “behind the scenes.”

If you plan to start running a membership web site, you really should consider purchasing the plan that offers ecommerce features, as well as Shared SSL or Private SSL, Agora Shopping Carts, Instant OS Commerce, and Cube Carts. Joomla, Mambo and other membership scripts are usually also available.

In addition to the basic tools listed above, you will also need to consider a few marketing tools for your web site once you get setup. These will vary depending on they type of site you are building, and are not usually provided by the web hosting company. In fact, there will be lots of things you will need, but you won’t even know what they are until you run into a problem or two. Don’t spend time fretting about it - just head on over to the search engine and start searching.

Are you ready? It all started when you dared to dream of owning and running a membership site. You are now armed with knowledge of how to find a good hosting company for your site. Now its time to “just do it” - find a good host and get that membership site online!

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Craigslist Marketing Gone Wild And How to Tame It

November 22nd, 2008 Kylon Trower Posted in marketing tips | No Comments »

by Kylon Trower

The effectiveness and popularity of Craigslist marketing has been alarming over the last few years. When it comes to free targeted traffic it is by far one of the best ways to get your business and product exposed. The key to having success is learning the strategies the top earners are using everyday to have success.

Jumping on Craigslist and firing off a few ads and waiting for the cash to start falling from the sky is a pipe dream. Usually when new marketers start Craigslist marketing they quickly throw in the towel because they can’t get their ads to stick or they aren’t converting any traffic. Working for a pittance is hard to swallow for any marketer, especially a newbie.

Seasoned marketers have success because they keep up with all the little changes and nuances that Craigslist makes to their site. Without this information its almost impossible to have success so don’t think that you’re alone in this. When it comes to techniques and strategies I’ll share with you a few that I have used to see some pretty remarkable results.

1. Sell a product that is priced right. Like in any other sales environment you will have competition. Other ads will be competing against yours and everyone wants a deal. Offer a special or consider a one time offer at a lower price to get the sale but stay competitive.

2. Add an image to your ad post. Not adding and image to your ad will diminish the perceived value of your product or service. People are visual and want to see something before they purchase. If you are using a website, make your image clickable so your reader can go right to your sales page.

3. Be creative in your description. Give your viewer a compelling reason to buy your product. Explain how your product will meet their need and give them what they are looking for. Solid sales copy is key in enticing your visitor to take action.

Although the competition is fierce, the rewards of Craigslist marketing are undeniable. Ask anyone that has had success on Craigslist and they will tell you undoubtedly. M personal experience has been favorable due to the additional knowledge I picked up along the way.

Before you get started or throw the towel in (depending on where you’re at), make sure you do ample research on the new Craigslist techniques that have literally made millions of dollars for marketers all around the world.

The best advice I can give you is not to give up or get frustrated before you really get started. It’s like riding a bike, once you’ve got the basics down you’ll be poppin’ wheelies and cashin’ checks in no time.

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Consider Competition Analysis by the Texas Web Designers

November 21st, 2008 Jordan FeRoss Posted in SEO | No Comments »

by Jordan FeRoss

The competition among online businesses is fierce. Depending on the industry you are in you might be competing with hundreds, thousands or even more other websites. One way to help your business succeed is with a competition analysis. Texas Web Designers can provide your website with a complete website analysis that can help you determine how your site measures with the competition. This can help you find a way to make your website unique and claim your share of the marketplace.

If you ran a business in your local community it would only be competing with a handful of other local businesses. An online business, however, competes with thousands of other online businesses who offer similar products and services to the same global market. Just building a website does not mean that people will shop there; you have to have the right marketing strategy and a good website. Texas web designers can help you to compete in this global market and make sure your customers get what they are looking for and have many reasons to buy from you.

A competition analysis from Texas web designers will look at where you stand in the global market. They will identify and examine your competitors and show you where your website stands with the competition. The analysis usually includes a list of your businesses strengths as well as your weaknesses and how you can improve them. They will show you the opportunities you have in the online marketplace to excel and help you to set goals for your business to achieve

When you use a good Texas web designers company you will find when they do a competition analysis they will draw out the good things about your business. They will help you with a complete branding of your business that will work very well for you. They will figure out what it is about your online company that sets you apart from the rest of the businesses and focus on that one specific thing. They will prove to the online communities that you are the right place to go for the products and services you offer. This will convince the users you are the best.

Good Texas web designers provide more than just a competition analysis. The analysis creates a baseline for you to build your business off of. It allows for you to know who your target audience is and what is the best solution for targeting them.

It is a good idea to hire Texas web designers for a competition analysis when you have an online business. Even if you think you are successful they can help you build your business even better. They will provide a service which will set you apart from the competition by finding your strengths, weaknesses, and opportunities throughout the marketplace. Branding is very important when you have thousands of other competitors. It is hard for shoppers to remember the name of a good business so you need to brand your name in their minds as the best place to shop.

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Paid Internet marketing Tools Compared To Free Software

November 20th, 2008 Simon Skinner Posted in SEO | No Comments »

by Simon M Skinner

If you’re looking into SEO tools to help your website get noticed, you probably already know that there are basically two options available to you - paid tools and free ones. There are free tools out there which you may find useful from time to time and certainly a lot of people do use them; these tools can be used to monitor back links, provide you with statistics for your website and even keyword research. A lot of the time though, you are better off with the paid tools than with the free tools. Why is this, you ask? Keep reading to learn a little more about the advantages of paid tools as compared to free tools.

Paid Tools Are Generally More Reliable Than Free Ones - One of the important differences between free and paid SEO tools is that paid SEO tools usually are much more reliable than are free ones. This is because with free tools, the developers do not have nearly as much of an incentive to keep their tools properly maintained.

Paid Tools Offer More Accuracy - As far as accuracy goes, paid tools usually do a lot better than the free alternatives. The developers of free SEO tools are not as motivated as the creators of paid tools to keep their software finely tuned and providing optimal performance. If the developers behind paid tools are not providing accuracy, they are likely to hear about it from their customers and work t make the necessary changes.

Paid SEO Tools Are More Convenient - Paid SEO tools are generally far more convenient and easy to use than are their free counterparts, especially when you can find all of the tools you need on one website, which is often the case with paid SEO tools.

Paid SEO Tools Offer Easier Integration - There are of course a lot of free SEO tolls out there. However, there are so many tools in so many places which all work so differently from each other that for the most part you can forget about integrating them with each other. This is one of the chief advantages of paid SEO tools.

Technical Support -Free SEO tools usually have little to no technical support. Paid tools of course do have some support behind them and in fact in many cases the technical support offered is excellent with turnaround times of 24 hours or less. If you run into any trouble with your SEO software, technical support is a big plus and can be well worth the purchase price all by itself.

So, as you can see, the case for paid SEO tools is a strong one. This is not to say that you can’t find some great free tools out there. However, most people find that there are many great advantages to going the route of paid tools.

This article about paid seo tools is brought to you by webpositionexpert.

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Things You Should Know About Spyware

November 19th, 2008 Ricardo daryans Posted in SEO | No Comments »

by Ricardo d Argence

Most people who have spyware on their computers and laptops do not even realize it. The spyware lurks in the background doing it deeds within the shadows of their computer’s hard drives. Sadly, most are unaware of what spyware can do, the types of damage it can potentially cause and measures that can be taken to protect yourself from these annoying programs.

The purpose of this article is to tell you what spyware is, and how to protect yourself from it.

Computer programs that exist on your computer’s hard drive are cald Spyware. They come in a variety of types and flavors. There are some spyware programs that will secretly stay in your hard drive, keeping track of every website that you visit, and taking notes.

Some of these will watch you when you are on the computer and record your keystrokes when you enter financial websites. Spyware such as “keyloggers”, will share your most sensitive financial information, even your usernames and passwords, to other companies all over the internet.

Most often, spyware is downloaded through the internet. Sometimes, the download occurs when a user knowingly downloads another piece of software and the spyware is attached and enjoys a “free ride” on the user’s hard drive. Other times, spyware can be downloaded by visiting websites. Known as “drive by’s” these downloads happen automatically without the user’s permission once a user has simply visited a particular website.

While not all spyware is necessarily dangerous, it does represent a risk because of the damage it is capable of doing. For example, the spyware that watches your keystrokes when you visit financial websites and then communicates this data to other unknown parties exposes you and your financial livelihood to risk. These other parties can then potentially access your bank, investment and loan accounts online without your knowledge or permission, wreaking havoc.

Spyware is dangerous because some types can actually control your computer. Once your computer gets controlled you run the risk that files and information stored on your computer will be sent to other parties. Unknown parties can potentially gain access to any sensitve data on your hard drive.

The most effective way to protect you and your computer from spyware is to use a computer program that is designed specifically to identify and get rid of such bugs. Such programs include Search and Destroy software. These types of programs are increasingly helpful as spyware creators become more savvy.

Some spyware attempts to look like anti-spyware on your PC in order to trick you. This can cause them to become harder to find and remove from your computer. The good news is that specialized programs such a Spybot are continually updated with the newest versions of spyware that circulate around the internet. This lets it stay ahead of new spyware, enabling it to identify them effortlessly and get rid of them with ease.

There is a good chance that you have a spyware program lurking on your hard drive if you have never scanned your system. Although it could be relatively benign and content to simply exist, it could also be maliciously communicating your sensitive data to outside parties. You need to eliminate this spyware with a program specifically designed to do so, before permanent harm is done.

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Link Your Way to the Top of Google

November 18th, 2008 Ann Berns Posted in SEO | No Comments »

by Jane McPherson

One of the most critical things you can do to raise your search engine rankings and bring more traffic to your site is to convince other websites to link to yours. Running a linking campaign is free, of course, and it is not rocket science, but doing it well does take significant time and effort. I recommend a couple of ways to find websites which might be willing to link to you.

One way to do that is to do a simple search to find websites on the same topic(s) as your site, or closely related topics. If you own a do it yourself website , as an example, you can use search terms like “carpentry”, “indoor painting”, “installing cabinets”, “plumbing supplies”, and “kitchen remodeling ” to discover sites which may be willing to link to yours.

Or, you can accomplish the same thing by identifying a site like yours which is highly popular, and find the websites which link to it. Just conduct a search in Google or alltheweb.com for “link:” (without the quotation marks) and the complete URL of the popular website. For example, link:www.college-scholarships.com (and don’t forget the colon after the word “link”). There are also software programs which can automate this process for you, while giving you valuable information about websites which compete with yours.

Once you’ve located the websites most likely to link to yours, visit them, obtain the email addresses of their webmasters, and send an email requesting a link. To be effective, your email must be brief, well written, and polite, and describe your site in no more than 25-30 words.

The description of your site must be interesting and explain why the webmaster’s visitors will find it helpful or enjoyable. The less hype the better.

You can also offer the webmaster something in return. For example:

a. a link from your site to theirs.

b. offer information or products of value. A vacation discount certificate, the URL of a website offering a free online calendar, or a free contact management program are just a few examples of items incentives you can offer in exchange for a link.

Contact a minimum of twenty-five (25) webmasters a day. If just 10% link to you, you will net 75 links a month.

Adhere to this advice, and you will see a fairly quick, if modest, bump in website visitors. The far bigger benefit of an ongoing link building campaign, higher search engine rankings, will take a little more time. But, your search engine ranking could improve in just 2-3 weeks, and will continue to move up as time passes on and more sites link to you.

Keep at it and, all things being equal, you can obtain the kind of search engine rankings which can transform your website from a hobby (as my wife originally referred to my first site) to a site which gets enough traffic to provide you with a meaningful income.

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How to Keep Your Web Content Fresh

November 17th, 2008 Theo McLanahan Posted in SEO | No Comments »

by Theo McLanahan

If you are new to building websites, you may think that the actual construction is the hard part. After a while, you will start to realize how hard it is to keep your site updated and full of fresh content. That is where the real work lies.

Keeping the content on your website fresh can be accomplished by adding new articles. You could plan to add one new article to your site every day. This also works to increase your site’s search engine optimization because search engines like websites with substantial content.

For individuals who want to keep their web content fresh and interesting but do not write for themselves, there are many options available. Online reprint directories are full of articles that you can post on your website. When you use these articles you will have to include a box at the end of the article with information about the author.

There are other options if you want to add articles to your site without advertising for another person’s website. You can purchase individual or packs of articles called private label rights articles. Even though these articles are reasonably priced, they are not unique; several people can buy the same articles. To get truly unique content, you can hire a ghostwriter to write articles for your website. This is a very common practice amongst website owners.

It is absolutely essential that your content be timely and not outdated. It is important to include information in your articles that relate to recent events. During the month of October, for example, you can add some information about Breast Cancer Awareness.

You can also add information to your site that readers can use related to approaching holidays. For instance, if your website is marketed to families, you can post lots of helpful information about how to make costumes, make jack-o-lanterns, and have a fun and safe time trick-or-treating as the date gets close to Halloween.

When you write several articles or post other information about a specific event, take that information off of your homepage when the event is over with. You do not have to delete the content, just move it to a page where it can be archived. That way, readers who are interested in those articles can still obtain them but your homepage will not look like it has old or outdated content on it.

Just like celebrities looking to refresh their image, your website can get a makeover. For example, you might have a banner on your home page that has been there since the day that you first launched your website. Try changing the banner and see what responses you get from regular visitors to your site.

Fresh content also means the graphics, pictures, and photos that you use on your website. People who make a habit of visiting your site will instantly know that you have updated your website if they see that images have been moved around as content has been adjusted.

Updating your website is one of many great ways to boost traffic to your website. You can include information about updates in the emails you send to individuals on your mailing list. Your newsletter could feature a small part of a newly posted article followed by a link to the page where the entire article appears.

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